Product Design
B2B SaaS
Design Systems
Multi-Product
One Role, Seventeen Projects: Designing at Scale Across a Multi-Product Company
Five years building a design system from the ground up, shipping original products under it, and training the next generation of designers across Latin America.
Client
Jalasoft
Role
Product Designer
Timeline
2021–2026 (5 years)
Scope
17 projects
Cover: design system swatches + product screens collage
Overview
The project at a glance.
Company
Jalasoft — nearshore software outsourcing and staff augmentation.
Format
A breadth journey, not a role-progression one — same title throughout, spanning company products, client work, and teaching.
I joined Jalasoft in 2021 and received the company’s Brand Guidelines — a handful of colors and a logo. From that starting point, I built the Design System that became the foundation for everything that followed: a typography hierarchy, a three-tier color system anchored by a teal-green brand color, and a shared component language every internal team could build on.
This case is a tour through five fronts: the system itself, the original products built under it, the products that scaled it further, the teaching that came out of it, and the direct client work that followed.
Foundation
The design system.
From Brand Guidelines to a full system
The starting point was the Brand Guidelines handed down by the company. From it, I built a full design system: a typography hierarchy covering titles, body copy, and buttons, and a three-tier color system — primary, secondary, tertiary — anchored by a teal-green brand color. This system became the shared foundation for every internal product that followed.
Typography + three-tier color palette reference sheet
Built From Scratch
Original products.
Three internal products, each with its own distinct visual identity — built independently of the design system above.
Appointments list + new meeting creation
Scheduling Tool
Zack
Internal scheduling and meeting-management tool: folder-based organization, real-time calendar on creation, CSV attendee import, and recurrence with month/week/year/list views.
Landing hero + mobile mockup (dark, purple/pink/blue accents)
Smart Building
Workinly
Automated premises entry, visit and meeting scheduling, and tiered guest access permissions — built to increase security and management efficiency for organizations.
Cover/logo + document list + signing screen
E-Signature
SignFlow
A DocuSign competitor built in-house after third-party e-signature costs became unsustainable — a build-vs-buy call. Full flows: onboarding, document list, signing, and sending with internal/external signers.
Applying the Design System
Scaling the system.
Where the products above needed a new identity, these three scaled the design system already in place.
Platform overview / hiring flow screen
Internal Platform
BPM Platform Redesign
Redesign of the company’s internal employee-management platform, grounded in UX interviews. Covered navbar, task views, and the hiring process flow.
Homepage hero screen
Company Site
Jalasoft Website
Company site redesign: hero, standout metrics (1,000+ employees, years in market), blog, and bootcamp program page.
Problem statement / final app view
Agile Tool
Planning Poker
Agile estimation tool for teams. Full documented process: problem statement, research and discovery, testing and iteration, conclusion.
Teaching
Training the next generation.
Six to eight months in, I was invited to design and teach the UX/UI Design curriculum inside the company’s Full Stack Developer Bootcamp — building the course from scratch and teaching it across 10-12 cohorts throughout Latin America.
Client Work
After the internal years.
Work then shifted to direct client engagements. Three already exist as full case studies on this portfolio.
Retrospective
What I took away.
Win
A system that outlives any single product
Building a design system that outlives any single product.
Win
Turning a cost problem into a product
Turning a cost problem into a build-vs-buy product decision, which became SignFlow.
Challenge
Breadth over depth
Balancing 17 concurrent projects with no dedicated deep-dive time on any single one.
Challenge · Win
Teaching as a forcing function
Teaching forced me to articulate design principles clearly enough for others to apply them.
